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Tourism…An Inspiring Doi Tung Experience

Doi Tung has become one of the best known and most popular tourist destinations in north Thailand. Visitors are attracted by the lush green forests, the spectacular colorful array of flowers in the gardens, the beautiful views, calm and peaceful atmosphere, and fresh air. The ethnic minority communities of Doi Tung, with their traditional ways of life, customs, and dress, are an additional attraction. More important, visitors can witness directly the practical application of the development philosophy of the Princess Mother and her son, HM King Bhumibhol Adulyadej, through the implementation of Sustainable Alternative Livelihood Development: practical and sustainable ways to solve the social, economic and environmental problems that the people of Doi Tung had faced. The Doi Tung Development Project shares this experience and knowledge through study tours, so individual visitors or groups involved in development can see what is possible and are encouraged to adapt and use the concepts for themselves, their family, their own societies, or at a national or even global level.

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